Forvio
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Forvio is a marketing analytics tool that leverages sophisticated data analysis and modeling to assist companies in enhancing their marketing strategies. It integrates Marketing Mix Modeling (MMM) with Multi-Touch Attribution (MTA) to deliver detailed insights into marketing effectiveness across different channels. Companies, marketing consultants, and agencies can utilize Forvio to identify the most efficient marketing channels, optimize budget distribution, forecast the success of future campaigns, and ultimately increase their marketing return on investment (ROI).
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