Purple Wave

Markero is a marketing software that leverages AI to optimize and ease marketing tasks for businesses of various scales. It provides tools for creating top-performing content, automating social media updates, gathering lead data through forms and quizzes, and centralizing lead management to save time while ensuring GDPR compliance. With Markero's intuitive interface, users can effortlessly produce compelling content and handle customer engagement, making it perfect for those aiming to boost their online marketing initiatives without requiring technical skills or significant resource allocation.

Poper is an AI-powered popup creator crafted to engage website visitors and convert them into customers or subscribers by developing targeted, intelligent popups. It is useful for expanding email lists, making site-wide announcements, and promoting deals and discounts, which in turn boosts sales. Website owners may choose Poper due to its capability to create dynamic popups that adapt based on the page's content, offering a more personalized visitor experience. Moreover, Poper's flexibility permits use on any platform that accepts a script tag, and it integrates seamlessly with popular marketing tools, making it an effective option for improving website interactivity and conversion rates.

Lifesight is a comprehensive marketing measurement solution that delivers sophisticated analytics, enabling marketers to evaluate the success of their campaigns across multiple channels. It incorporates techniques such as Multi-Touch Attribution, Marketing Mix Modeling, Incrementality Testing, and Causal AI to offer an all-encompassing perspective on marketing effectiveness. Companies can leverage Lifesight to make educated choices regarding budget distribution, enhance campaign performance, and predict marketing results, promoting efficient expenditure and optimizing return on ad spend (ROAS) in a privacy-centric era as traditional tracking methods, like third-party cookies, fade out.