Vizard

Akkio is a machine learning platform that requires no coding, aimed at empowering contemporary sales and marketing teams to make data-informed choices. Users can efficiently use their current data to build predictive models and enhance real-time decision-making. The platform includes tools for enhanced lead scoring, predictive analytics, text classification, churn minimization, among others, and offers instant web applications and simple integrations.

IFTTT has introduced new AI services such as AI Social Creator, AI Content Creator, AI Summarizer, and AI Prompt to enhance content creation and management tasks. These tools automate the process of posting on social media, drafting and outlining blog posts, summarizing content like blog articles or meeting notes, and generating responses to various prompts, thereby significantly improving productivity and efficiency. They are particularly beneficial for content creators, marketers, and professionals who aim to save time and bolster their digital presence. Furthermore, the IFTTT ChatGPT plugin available for ChatGPT Plus subscribers allows for deeper integration of these features into IFTTT's extensive range of services, providing additional flexibility and automation options.

Lifesight is a comprehensive marketing measurement solution that delivers sophisticated analytics, enabling marketers to evaluate the success of their campaigns across multiple channels. It incorporates techniques such as Multi-Touch Attribution, Marketing Mix Modeling, Incrementality Testing, and Causal AI to offer an all-encompassing perspective on marketing effectiveness. Companies can leverage Lifesight to make educated choices regarding budget distribution, enhance campaign performance, and predict marketing results, promoting efficient expenditure and optimizing return on ad spend (ROAS) in a privacy-centric era as traditional tracking methods, like third-party cookies, fade out.